FidgetCable is the only cable that's always tidy. No more cables getting tangled and knotted in your bag or on your desk. This cable has super high strength magnets to keep your cable exactly how you want it to be. Just pull out the amount of cable you need and the unused portion will remain coiled up, securely gripped by magnetic technology. Beyond keeping things tidy, this cable is a fidget toy that's always with you. Magnets are always to play with. Make a spiral, flat loops, or zigzags! Let your imagination run wild.